Great Circle Associates List-Managers
(May 2001)

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Subject: Re: list to honey..
From: Paul Hoffman / IMC <phoffman @ imc . org>
Date: Mon, 28 May 2001 17:12:59 -0700
To: "albert" <emmanuel @ mwt . net>, <List-Managers @ GreatCircle . COM>
In-reply-to: <005d01c0e7c8$60938550$14c8a8c0 @ dad>
References: <005d01c0e7c8$60938550$14c8a8c0 @ dad>

At 5:48 PM -0500 5/28/01, albert wrote:
what do you all find as the best methods to market a list
for revenues after it is rolling?

We all don't. Most of us run lists for pleasure or as an adjunct for work, for free.

I can see that at a certain size i will need revenue to keep it going and
grow it.

Then you should probably stop now. Less than 0.1% of mailing lists make money, and that is probably a liberal estimate.

--Paul Hoffman, Director
--Internet Mail Consortium

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